Strategic Management: Creating Competitive Advantages
Strategic Management: Creating Competitive Advantages
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Book by STEIN ALEX, SMITH MICHAEL F, STEIN LES
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Business Strategy MGT 4800J Spiral bound softcover
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A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts. In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises and cases. The fourteenth edition explores the curre
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Related Strategic Management Products
For undergraduate and graduate courses in strategy. In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The Fifteenth Edition has been thoroughly updated and revised with current research and concepts. This edi
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Strategic Management: Creating Competitive Advantage, Seventh Edition, written by the well respected authors Dess/Lumpkin/Eisner/McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, internet strategies, crowdsourcing, environmental sustainability. The accessible writing style and wealth of new and updated illustrations, which clarify the most
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For undergraduate and graduate courses in strategy. In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The Fifteenth Edition has been thoroughly updated and revised with current research and concepts. This edition
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Find More Project Executive Products
IE Professor, David Bach discusses the importance of looking beyond traditional drivers of competitive advantage within markets, and finding opportunities in the nonmarket environment. As CEOs increasingly worry about political and regulatory pressures, he proposes to proactively engaging nonmarket actors and building competitive advantage through nonmarket strategy.
Video Rating: 5 / 5
An interview with AG Lafley, Chairman and CEO, Procter & Gamble. Innovation is at the core of P&G’s business strategy. See how P&G makes innovation an everyday practice in their organization.
