
CEO RESOURCE LLC • CHIEF IMPLEMENTOR™
RECENT CLIENTS — IS YOUR INDUSTRY INCLUDED?
Thousands of startup and emerging-company CEOs. More than 200 industries. Clients in 49 states, more than 70 countries and six continents. That breadth is not merely an interesting statistic — it is one of the foundations of the judgment, pattern recognition and cross-industry perspective I bring to each new company and each new problem.
The more varied the experience base becomes, the more opportunities there are to recognize what is familiar, identify what is genuinely different and apply lessons learned somewhere else.
ONE OF THE BEST PARTS OF THIS WORK HAS ALWAYS BEEN THE VARIETY
One of the great privileges of my consulting career has been the opportunity to work directly with bright entrepreneurs and CEOs building an extraordinary variety of businesses.
Some have been technology startups. Others have been manufacturers, healthcare companies, real-estate businesses, financial-services firms, retailers, media companies, professional-service businesses, nonprofits, restaurants, consumer-product companies, online businesses and organizations that do not fit neatly into any conventional category.
The differences matter. Every industry has its own economics, terminology, customers, competitive structure, regulatory environment and operating realities.
But after working closely enough with enough businesses, another reality becomes equally important: many supposedly unique business problems contain elements that have appeared before in entirely different settings.
MORE THAN 200 DIVERSE INDUSTRIES — AND THIS STILL IS NOT THE COMPLETE LIST
Historically, more than 70% of my consulting clients have had a meaningful technology component even when their underlying business was not traditionally considered “high tech.” That range has repeatedly required me to bridge technical, financial, strategic, investor and implementation thinking.
Some client businesses are sufficiently proprietary that even identifying the industry could reveal too much about what they were building. The list below is therefore a representative sampling of the breadth of CEO RESOURCE LLC’s work rather than a complete census of every engagement.
A SAMPLING OF CLIENT INDUSTRIES
- Biotech
- Chemicals
- Software
- Internet Services
- Online Gaming
- Automotive Care
- E-tailing Services
- Medical Services
- Dentistry
- Non-Profits
- Mergers / Acquisitions
- Due Diligence
- Call Center Outsourcing
- Computer Maintenance
- Financial Services
- Resort Time Share
- Executive Recruiting
- Inventions
- Internet Service Providers
- Farming
- Medical Practice
- Christian Services
- Day Trading
- Tobacco E-tailing
- Online Poker
- Dental Devices
- Internet Cafe
- Adult Online Services
- Mortuary Services
- Quick Print
- Continuing Education
- Accounting Services
- Systems and Procedures
- Hotel Resort
- Property Appraisal
- Subdivision Development
- Book Publishing
- Technical Recruiting
- Internet Radio
- Window / Door Manufacturing
- Portable Self-Storage
- Data Warehousing
- Renewable Energy
- Accounts Receivable Factoring
- Travel Cards
- Hair Replacement
- E-learning Software
- Time Management
- Real Estate Investor Training
- Smartphone Advertising
- Auctioneering
- Nursing Education
- Web Video Broadcasting
- Restaurant and Bar
- Global Project Services
- Multi-Family Operations
- Commercial Real Estate Analysis
- Charitable Organizations
- Training & Seminars
- Income Property Financial Pro Forma
- Mortgage Brokerage
- Sports Arena
- Marketing Services
- Tennis Instruction
- Auto Dealerships
- Franchising
- Web Services
- Web Video Advertising
- Kennels
- Real Estate Due Diligence
- Yoga Instruction
- Retail Stores
- NASD Broker-Dealer
- Day Spas
- Gemstones
- Hunting / Fishing
- Office Space Subleasing
- Concrete Design
- Computer Storage Devices
- Health Supplements
- Interior Design
- Cosmetics
- Reverse Mergers
- Church Fundraising
- Stock Market Tracking
- Executive Coaching
- Airport Advertising
- Sub-Prime Auto Loans
- Coffee Services
- Document Imaging
- Market Research Provider
- Church Business Planning
- Photographic Services
- Online Matchmaking
- International Corporate Relocation
- Cancer Pharmaceuticals
- Dome Construction
- Assisted Living
- Watercraft Engines
- Contractor Estimating Software
- Concert Promotion
- Artificial Intelligence
- Options Trading Software
- Football Training
- Satellite-Based Data Solutions
- Museum Operations / Funding
- Stock Photography
- Online Ticket Resellers
- Recording Studios
- Home Builders
- Digestible Film Technology
- Data Storage Technology
- Online Real Estate Services
- Property Management
- Domestic Violence Foundation
- Condo Associations
- Online Auctions
- Apartment Acquisition
- IT Consulting
- Virtual Personnel
- Office Building Construction
- Car Wash
- Self-Storage Construction
- Computer Hardware
- Distilled Spirits
- Hardware Manufacturing
- International Telecom Services
- Online Music
- Financial Reporting Services
- Advertising
- Online Help Desk
- Real Estate Development
- Model Jet Aircraft
- Feminine Hygiene
- Wireless Services
- Miniwarehouse Operations
- Bar and Grill
- Charter Jet Service
- Beach Resort and Marina
- Terrestrial Radio Station
- Auto Air Conditioning
- Magazine Publishing
- Online Automotive Trades
- International Business Corporation
- CEO Coaching
- Collaborative Software
- Social Networks
- Diamond Trading
- Baseball Training
- Janitorial Services
- Intimate Clothing
- Sustainable Housing
- Yacht Club
- Food Production
- Exotic Vehicle Membership Club
- Medical Marketing
- Men’s Clothing Design
- Roofing
- Catastrophe Restoration
- Image Licensing
- Camouflage Design
- Online Lottery Numbers
- Vegan Food Processing
- Household Goods Manufacturing
- Public Relations
- Wireless Storage Peripherals
- Medical Animation
- Software as a Service
- Home Healthcare
- Water Bottling
- Hotel Rehabilitation
- AI – Fashion
- Paint Barrier Tape
- Military Member Services
- Mobile Home Park Investments
- Real Estate Sales Automation
- Arbitration Resolution
- Co-Owner Dispute Resolution
- Realtor MLS Data Tracking
- Franchise Financing
- Industrial Trading Platform
- Shared Workspace Expansion
CLIENTS IN 49 STATES — AND MORE THAN 70 COUNTRIES ON SIX CONTINENTS
CEO RESOURCE LLC has worked directly with startup and emerging companies and their CEOs in 49 of the 50 states and in more than 70 countries across six of the seven continents.
International client locations have included China, the United Kingdom, Germany, France, the Netherlands, Israel, the United Arab Emirates, Saudi Arabia, Australia, Singapore, Thailand, Hong Kong, Japan, Taiwan, Canada, Brazil, Mexico, India, the Cayman Islands, Italy, Costa Rica, Spain, Nigeria, Belgium, Sweden, Pakistan, Austria, the Russian Federation, Egypt, the Philippines, New Zealand, Argentina, Panama, Antigua, Ireland, Ghana, Malaysia, Switzerland, Guatemala, South Africa, Vietnam, Kenya and Afghanistan, among others.
One quirky gap remains in the historical U.S. client map: South Dakota. Antarctica remains unconquered as well.
WHY DOES ALL THAT CLIENT DIVERSITY MATTER TO YOU?
Because consulting with thousands of companies is not the same thing as seeing the same business problem repeated thousands of times.
Every company is different. Its mission, market, technology, product mix, leadership style, capital structure, culture, priorities, customer base, strengths, weaknesses and constraints create a unique combination.
At the same time, remarkably similar dragons keep reappearing: cash flow, sales, marketing, personnel problems, capital requirements, investor readiness, pricing, business-model weaknesses, missing management pieces, growth problems, execution problems, competing priorities and far too little time.
Working closely enough with enough companies creates an increasingly useful ability to distinguish what is genuinely unique from what merely looks unique — and to recognize when a lesson learned somewhere else may deserve consideration here.
THIS WAS NOT SUPERFICIAL CONTACT
This is not the kind of experience created by briefly selling a product to thousands of businesses and then moving on.
My work has typically involved working directly one-on-one with individual founders and CEOs — learning what they were trying to build, understanding their strategies, examining the inside workings of their businesses, crystallizing business models that were sometimes still fuzzy, pressure-testing assumptions, building plans, developing financial models, identifying missing pieces, helping solve problems and determining what needed to happen next.
Some engagements were relatively short. Others continued for months or years. Each exposed me to a different combination of people, markets, decisions, problems, tradeoffs and outcomes.
That is a very different kind of exposure to a company than simply observing it from the outside.
THE SPECIAL INGREDIENT: COMPOUND KNOWLEDGE™ — AND CONNECTING THE DOTS
This is where my “connect the dots” metaphor begins.
When I use the word dot, I mean an individual piece of real-world experience or information: a decision, problem, opportunity, investor reaction, pricing choice, negotiation, management conflict, customer response, mistake, successful tactic, failed tactic, pivot, personality, market condition or eventual outcome.
One client is therefore not one dot. A single engagement may create hundreds or thousands of them.
With every new company, I learned new things. But the larger value was not simply adding another isolated experience to the pile. Each new experience could be compared with and connected to experiences accumulated from earlier companies.
A financing problem in one industry might illuminate a pricing problem in another. A management conflict encountered years earlier might help explain a founder dispute today. A pivot that saved one company might suggest an entirely different opportunity in another business.
When thousands of clients and approximately 33,000 mentoring relationships each contribute their own experiences, the number of potentially useful connections becomes enormous. That continually expanding reservoir of remembered patterns, exceptions, nuances, questions and possibilities is what I call Compound Knowledge™.
SOMETIMES THE BEST DOT TO CONNECT COMES FROM A COMPLETELY DIFFERENT INDUSTRY
Deep experience in one industry can be enormously valuable. Broad experience across hundreds of industries creates another kind of advantage: cross-pollination.
A process that is ordinary in one business can be innovative in another. A pricing structure from one market can suggest a solution in another. A real-estate negotiation may teach something useful about software. A technology-company problem may expose a management issue that has little to do with technology at all.
Sometimes the dot that helps solve today’s problem was created years ago in a company that appears to have absolutely nothing in common with yours.
EVENTUALLY YOU BEGIN TO RECOGNIZE PATTERNS OF PATTERNS
At first, experience helps you recognize individual recurring problems.
With a much larger experience base, you can begin recognizing combinations: the kinds of management weakness that often accompany unrealistic financial assumptions; the business-model problem that repeatedly hides behind a supposed fundraising problem; or the warning signs that a company is treating a symptom while the underlying cause remains untouched.
That does not mean every situation has been seen before. It means a new situation can be compared against a much larger range of prior situations before deciding what may actually be happening.
YOUR INDUSTRY MAY BE NEW TO ME. YOUR UNDERLYING PROBLEM MAY NOT BE.
I do not need to pretend that every industry is the same. It is not.
When specialized technical, regulatory, legal, scientific or industry expertise is required, the right specialist matters. But many of the decisions confronting startup CEOs involve strategy, money, people, priorities, capital, pricing, implementation and judgment — issues that routinely cross industry boundaries.
Sometimes entering a company without decades of industry habits can even make it easier to ask the question everyone else stopped asking years ago.
THE CLIENT BREADTH IS ONLY ONE PART OF THE EVIDENCE
The industry and geographic record above demonstrates breadth. The Testimonials / Performance Evaluations page lets you read what many clients actually said after working with me.
The Profile page provides the operating, fundraising, securities, technology, software, real-estate and corporate history behind the experience base.
And the full Compound Knowledge™ page explains in much greater depth why I believe decades of varied experience can become substantially more useful when the lessons begin connecting with one another.
MY CONSULTING AVAILABILITY IS INTENTIONALLY LIMITED
After more than 4½ decades of building companies, raising capital, mentoring founders and advising startup and emerging-company CEOs, I am now semi-retired and deliberately limit the consulting work I accept.
Former CEO RESOURCE LLC clients receive first consideration, and I selectively accept new startup engagements where I believe the fit is strong and my experience can create meaningful leverage.
Best wishes for stellar success,
Robert Lee Goodman, MBA
CEO & Chief ImpleMentor™
CEO RESOURCE LLC
Elevator Pitch: “I Help Startups Start & Stay Started.” ™ | MBA | 49X Founder | Raised Capital 44 Times For 44 Of My Own Companies And Limited Partnerships = $120.1 million TD From 1,342 Investors | “I HELP STARTUPS PLAN, FUND & IMPLEMENT” | FUNDING NETWORK: 6K Angel Investors / 4.5K VC / 1.5K Family OFFICES – ALL 12K OF WHOM PERSONALLY KNOW ME. | ARE YOU REALLY “READY FOR FUNDRAISING PRIME TIME?”
