List Price: $ 52.48
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At last marketing managers and business executives concerned with profitability and sustained growth of their organisation have at their fingertips a practical guide which tells them how to prepare and use a marketing plan.
In this new edition of Marketing Plans, one of the world’s leading marketing educators has greatly expanded his book to include the key recent developments in marketing techniques and a range of practical marketing tools. In Marketing Plans, the whole process
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Written by a qualified solicitor, tax adviser and higher education lecturer, this book is worth a read if you are thinking of starting a company in England or Wales. It gives you a basic grounding in law, finance, tax and other aspects with the aim of informing you of the issues to be considered. It will help you make informed decisions about whether a company is right for you, and it will also help you understand the advice given by professionals when the time comes.
List Price: $ 9.99
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