Posts

Tips and Resources to Improve Your Digital Sex Appeal

Tips and Resources to Improve Your Digital Sex Appeal
I'm not going to dive into how to use WordPress or how to build a website but you can grab a great collection of resources here and you can check out some of the themes (templates) that are available here. Note: Make sure you're using a responsive …
Read more on AllBusiness (blog)

BrightMove Launches Most Comprehensive SMS Messaging on the Market
… Comprehensive SMS Messaging on the Market. By Jaime Spuhler on Apr 15, 2014 in Recruiting Software Blog | 0 comments … Users can create templates to streamline the process or use a blank SMS template. Messages can be send directly from the …
Read more on Brightmove Recruiting News (blog)

SECOND TIER LINKS: Week #19 of the 26-Week Digital Marketing Plan [Edition 3.0]

SECOND TIER LINKS: Week #19 of the 26-Week Digital Marketing Plan [Edition 3.0]

SECOND TIER LINKS: Week #19 of the 26-Week Digital Marketing Plan [Edition 3.0]

In this book I will be talking about links that don’t just directly point at your website but point at an existing link to your site. What these do is strengthen the links authority and make them more powerful (Explained in more detail later in the book).

I will be working to increase the volume and quality of these 2nd tier links. If all you do is build links to your website this won’t necessarily be a positive thing in Google’s eyes. For instance, if you build 1,000 good links to y

Price:

OFFLINE MEETS ONLINE: Week #26 of the 26-Week Digital Marketing Plan [Edition 3.0]

OFFLINE MEETS ONLINE: Week #26 of the 26-Week Digital Marketing Plan [Edition 3.0]

This book it is about:

Making it easy for your customers to get in touch with you

This is all about communication and making sure it easily flows between you and your customer. If they reach out to you, you need to be ready to respond.

While technology makes it easy to set up automatic follow up emails via autoresponders, etc.

But this does not mean you don’t have a telephone number, studies have shown that in certain markets, if you have a prominent phone num

Price:

Find More Digital Marketing Plan Products

Digital Everything – Top 10 Trends in Business 2012, Wave 8

FFyB Event Video London 2011 Upcoming Event: Roger Hamilton’s Fast Forward your Business Australia http://bit.ly/ffyb2012 At the event you will learn ✓ The T…
Video Rating: 4 / 5

Venture capital in Italia: Enrico Gasperini e l'incubatore Digital Magics

Venture capital in Italia: Enrico Gasperini e l'incubatore Digital Magics

Digital Magics incubatore attivo da anni nel campo delle startup si presenta con un evento a Milano. Enrico Gasperini che l’ha fondato parla di innovazione …
Video Rating: 5 / 5

OMDC Digital Dialogue 2012: Success in the Digital World: Part 13 of 29

Panel 2 – Angels and Hackers: The New Wizards of Financing Part 4 of 5 Incubation hubs are sprouting up across the country and are attracting angel investors…
Video Rating: 0 / 5

A brief description of how the Assiniboine Credit Union’s Intranet Rebuild project team used innovative crowd-sourcing technics to help develop the menu stru…

OMDC Digital Dialogue 2012: Success in the Digital World: Part 12 of 29

Panel 2 – Angels and Hackers: The New Wizards of Financing Part 3 of 5 Incubation hubs are sprouting up across the country and are attracting angel investors…
Video Rating: 0 / 5

Kinds Of Digital Marketing

If you want to know more about Boston SEO services then this article will help you to decide what is right for you. Specifically we will be discussing Digital Marketing and Search Engine Marketing. By reading this article you will have a better understanding of what these services can offer you. Digital Marketing offers a multimedia form of getting your message over to potential customers. Some of the methods used for digital marketing are email, RSS feeds, blogging, podcasting, video streams and instant messaging.

Video is becoming one of the most effective methods of digital marketing and this is borne out by the massive popularity of YouTube and sites like it. Creating a video is a relatively simple and cost effective method to get your message across to a large amount of people.

There are various ways to market digitally both paid and free. Correct search engine marketing can get you free organic traffic but this can take time to build up. If you want to test a campaign you can do so by using PPC or pay per click advertising.

PPC means that you only pay when someone clicks on your advert based on the search terms that you specify. The plus side is that you can measure the effectiveness of your campaign very quickly and decide if it is cost effective.

Testing a campaign using PPC enables you see results in real time and allows to modify your advert very quickly. The amount you spend on this campaign is predetermined by you and the return on investment is very quantifiable.

Sending messages by text or SMS is another very efficient and cost effective method, particularly for client retention. Lots of businesses such as Dentists now use this method to remind customers of an appointment or update you on any changes. This is much better than having to type out a letter and send it to the patient.

Search engine marketing is a very cost effective strategy for long term gain. When done professionally it can bring you fantastic results day in and day out. The marketing can be done locally, nationally or globally depending on the type of business that you have.

A company can, for example, help you to market yourself to the local community if you so wish and enable you to capture the market for whatever service you offer. If you then want to go further afield they can help you to extend your business by use of both search engine marketing and digital marketing.

Making a video of your services, product or whatever you want and then posting it to various sites can bring you the type of publicity that would in the past have been prohibitively expensive for you. Unlike a TV advert, your message will not just last a few seconds, but will remain on the internet indefinitely

Karen Barney wrote this article for inSegment. She is recommending inSegments Internet marketing, Online Marketing, and Boston SEO services for those who are in interest.

Plan B 4 Sales and Art of Digital Prominence Alliance Addresses Business Need for LinkedIn and Online Branding Expertise


New York, NY (PRWEB) December 19, 2013

Plan B 4 Sales and Art of Digital Prominence today announced a partnership to deliver LinkedIn training, consulting and online branding services to the SMB marketplace.

“Businesses in transition—whether they’re launching, expanding, spinning off as new entities, or emerging from an acquisition—benefit tremendously when they capitalize on the platform that LinkedIn offers,” said Linda Kempin, Managing Director of Art of Digital Prominence.

LinkedIn can level the playing field for start-ups and resource-constrained businesses. The platform provides unique advantages that showcase and credential expertise, quickly index brand names for search engines, and allows targeted online engagement with “Followers” along with recommendations from customers faster than available on a traditional website…coupled with the dynamic interactions of over 2 ½ million LinkedIn members.

“As much as we are all on social media, more than 90% of us are still hiding our talent in plain sight. That translates” Kempin says,” into missed opportunities, if businesses can’t:

-Be found online for their specific skills and expertise, even when they’re the right resource to address a pain point or solve a problem

-Showcase their company’s talent with a strong online presence that differentiates them from the competition

-Get hired –or even invited to the table—for a new job or by a new client based on their online presence

-Secure needed rounds of funding, because their leadership team’s online presence doesn’t match their business objectives.”

Steve Mount, CEO of Plan B 4 Sales, serves primarily the SMB marketplace for high-tech products and services. “Most companies have a high percentage of employees—and likely some partners as well—who’ve posted dry resume content on LinkedIn. Frequently their current position isn’t even mentioned in their LinkedIn profile—and if it is, it’s skeletal at best. Since they typically don’t express their passions, domain expertise, or the problems they solve in a way that makes them quickly identifiable as an expert within the Linkedin database, they aren’t adding much value to the employer’s organization. In fact, they are more likely hurting the company’s image by having such a weak presence on this Go-To platform for professionals. Linda fixes all of that and designs campaigns to get new revenue opportunities from a client’s current LinkedIn networks. That’s why attention to these areas provides a significant market opportunity. We fully expect this partnership to yield benefits that will enhance the online presence of our clients even in resource-constrained times.

About the Art of Digital Prominence:

Linda Kempin’s roots began in corporate marketing and business development in NY with an American Express company and Ernst & Young. After earning a Masters in Internet Marketing, she launched Boost My WebTraffic.com to support small businesses and educational institutions with a stronger web presence. A fan of the LinkedIn platform since she joined it in 2007, Linda later broadened her consulting practice to include LinkedIn group training and individualized personal branding for C-suite executives. Today her clients include high-tech and professional services firms in launch, expansion, spin-off, or acquisition mode as well as companies pursuing venture capital funding. Linda conducts nationally broadcast webinars and live seminars in addition to consulting services with individuals and small businesses eager to harness the power of LinkedIn.

About Plan B 4 Sales:

Plan B 4 Sales is a sales and marketing incubator, offering a wide array of contract sales strategy, sales enablement, and go-to-market and brand development services. Its contract sales resources are all tenured, enterprise technology sales people with at least 15 years experience opening doors, defining client needs and closing business. Trainers and service partners have all been delivering the services defined on the Plan B 4 Sales web site for at least 8 years. The Plan B team is well-equipped to help a start-up develop its initial sales effort, or provide an existing sales force with the tools and techniques to accelerate growth and attain organizational stability. Whether your business is seeking seed capital, a mezzanine round or simply preparing for the next board meeting, a Plan B 4 Sales engagement provides answers to the sales and revenue projection questions that invariably arise. The Plan B team specializes in finding low-hanging fruit that delivers a lot of juice with a little squeeze.







Related Venture Capital Press Releases

Searching for the future leaders in Digital Tech; Call for Applications for 2014 Digital Tech Summit held in London, April 23-24, 2014: Deadline February 16


Geneva, Switzerland – Brussels, Belgium – London, Great Britain (PRWEB UK) 18 December 2013

Co President of the Summit, Baruk Pilo from ICON Corporate Finance in London said: “We will be focusing on four major sectors within the Summit where we foresee new disruptive technologies emerging: Financial Technologies; Security and Cyber security; Web, Mobility and Cloud, SaaS and Big Data. Digital Tech is a very exciting sector and in the future we will be seeing new huge business opportunities in very different fields such as: connected consumer objects, civilian drones, mobile payments, new remittance services – the list is endless. Our goal for this event is to select the top 20 European startups in these four hot sectors and invite corporate companies and Strategic Investors to deliver their perspectives for disruptive technologies and new business opportunities. It will be an opportunity for Entrepreneurs to meet tier one investors and potential strategic partners and for large enterprises and VC’s to engage with the best in class European, Israeli and Russian start-ups.”

Company Registration – why should you register?

No charge to apply
No charge for selected companies to attend the event and present – selection is merit only based
Companies are selected by an expert selection committee, according to their potential market impact
Selected companies will present to a group of 100+ global investment professionals, advisors and corporates.
Companies regardless of selection will be seen by a group of top level investors (the selection committee) and have the opportunity to be included in the delegate binder to further promote their offering.

Registration

Applicants can register for the Summit at http://www.digitaltechsummit.eu

As part of the process applicants must submit a corporate presentation together with the registration form. The deadline for applications is February 16.

Selection Criteria

Applicants will be assessed on the uniqueness of their technology, the strength of their business model, vision, and capability to execute on the business plan and the quality and track record of their management. Submissions will be reviewed by the selection committee, which is comprised of senior business leaders from various backgrounds including venture capital, technology, research and economic promotion.

Rewards for Finalists

The selected 20 finalists will each have an opportunity to present their business plans to senior partners, vice presidents and CEOs from the global venture capital and technology industry, as well as service providers and academics. In addition, they will benefit from networking opportunities, local and international media exposure and potential opportunities to secure funding.

Previous Summit attendees have included senior representatives of most major investment firms and corporates:

Almaz Capital, Ambient Sound Investments, Anecova, Atlantic Bridge Investments, Balderton Capital, CDC Innovations, Clipperton Finance, Conor Venture Partners, DFJ Esprit, DN Capital, eBay, Endeavour Vision, EQT, FDI Internet & Mobile, Fidelity Growth Partners, Finnvera Venture Capital, GIMV, Goetz Partners, Google, Growthpoint Technology Partners, Highland Capital Partners, Hummingbird Ventures, Idinvest Partners, iGlobe Partners, Index Ventures, Intesa Sanpaolo, IQ Capital Partners, Iris Capital, Kreos Capital, Nauta Capital, Northzone Ventures, Open Ocean Capital, Open Text, Opera Capital Partners, Partech, Pictet, Quantam Wave Capital, Restoration Partners, Richmond Park Partners, Robert Bosch Venture Capital, Runa Capital, Sardis Capital, Schroder & Co Bank, Scottish Equity Partners, Seed Capital Management, Serena Capital, Silicon Valley Bank, Sony Ericsson, Spintop Ventures, Startup.co.uk, Sunstone Capital, Ventech, Vodafone Ventures, Wellington Partners.

Many companies that have presented at previous Summits have either been acquired or raised more significant funding. Some notable examples include:

    Shutl acquired by Ebay (2013)
    Aloqua acquired by Motorla (2010)
    Brands for Friends acquired by Ebay (2010) for €150million
    Procedural acquired by Esri (2011)
    MexAd acquired by DataXu (2012)
    Sapato.ru acquired by OZON.ru (2012)
    More than $ 300million raised in funding for companies including:
        iZettle, badoo, Klarna, Mister Spex, Silk, StrikeAd, Wrapp,…

About the Tech Tour

The Tech Tour was founded in Geneva in 1998 in response to the growing interest in emerging technology companies in various European regions. The Tech Tour is an independent, not-for-profit organization composed of key contributors to the high technology industry. The organization recognizes that continued prosperity in Europe lies in its ability to transform today’s innovative projects into tomorrow’s global technology leaders.

http://www.techtour.com

About the International Venture Club

The International Venture Club was founded in 2011 as the collaborative platform of leading venture investors promoting successful international investments. Its objectives are to 1) share better practices, 2) build co-investor trust and relations, 3) foster new funding and investment opportunities through joint actions and PR, 4) grow promising companies with corporate partners and co-investors and 5) keep a smart window and support to emerging innovative companies.

http://www.iventureclub.com

Media Contacts:

Tanja Baltus

International Venture Club

+32 (0) 2 643 36 94

tanja(at)iventureclub(dot)com

Laurian Harry

Tech Tour

+41 22 544 60 63

laurian(at)techtour(dot)com

Bond PR

Vanessa Marcie

+44 20 7409 5240

Vanessa(at)bondpr(dot)com







miiCard Builds on Recent Momentum and Vision for Linking Physical and Digital Identity with myrentalcv Partnership


Edinburgh, Scotland (PRWEB UK) 12 December 2013

Online identity proofing service miiCard today announced that it will help power ID verification for myrentalcv’s tenant screening platform to ensure quick and secure references for agents and landlords. myrentalcv is changing the traditional letting model by bringing together all the essential tenant information thatagents need to quickly and securely make a decision about a tenant’s suitability online. This partnership builds on recent miiCard customer announcements, its selection to new U.S FinTech incubator SixThirty, and the company being named the fastest growing startup in Edinburgh by Mattermark.

“To complete any high value transactions online, it is critical to first make a direct connection between one’s physical identity and digital persona,” said miiCard CEO James Varga. “We are excited about myrentalcv’s approach to changing the rental industry, and we are pleased that our identity proofing solution will help secure an environment so that agents and tenants can confidently connect and rent properties online.”

myrentalcv brings together all the information required to rent a property conveniently and securely in one place. miiCard confirms a tenant’s identity to the same level as an offline ID check, but purely online and in just minutes. Tenants need only set it up once, then they can aggregate information over time to use as a comprehensive and up-to-date means of demonstrating suitability for future rentals. myrentalcv partnered with miiCard to reduce the administrative overhead associated with in-person ID document checks and combat fraud from reliance on data checks, while making it easy for agents to review and approve potential tenants purely online.

“Gathering and supplying tenant information is often a fragmented and disjointed experience that takes too much time and money for letting agents and tenants,” explained Chris Smith, marketing manager of myrentalcv. “With miiCard’s online identity proofing service built-in, myrentalcv is the most trusted screening platform available to agents and property owners today.”

This most recent partnership builds on a number of new miiCard deployments in the financial service industry, including Bitcoin exchanges btcQuick and Bittylicious, home sale solution Allre, bank service ClearAccount, and expense tracking platform Xpenditure. miiCard is also the only European company selected to join new U.S. FinTech incubator SixThirty, founded by Square co-founder Jim McKelvey. Together, these announcements helped miiCard to be named the fastest growing startup in Edinburgh by venture capital research firm Mattermark.

“The desire for trust online and the need for secure online ID verification have helped make this a year of tremendous growth and momentum for miiCard,” continued Varga. “We are honoured that others have recognised our work, and we look forward to continue combating fraud online through our trusted identity solution.”

miiCard’s Level of Assurance 3+ identity verification and authentication service leverages the authority and security inherent in a member’s online financial accounts to prove identity to a passport standard providing a direct, online replacement for in-person photo ID checks with no document uploads or scans required. The miiCard platform offers a wide range of features including identity proofing, personal data, strong multi-factor authentication, financial transaction data and security available through simple API’s and hosted services.

For consumers, miiCard is a global Bring Your Own Identity (BYOID) service providing the convenience, control, ease and flexibility of a single trusted identity that can be used across the web. miiCard is available in ten countries and can verify over 350 million people today.

About myrentalcv

myrentalcv is a web-app that empowers a tenant to obtain, compile and share all the details required to demonstrate suitability for a rental property quickly and efficiently online. With myrentalcv, tenants can build their rental CV in minutes, updating it at the end of each tenancy with ratings from agents, thus providing a more accurate and complete representation of their rental history. For letting agents, property professionals and employers, myrentalcv presents the opportunity to decrease administration and cost for the referencing process and hence increase the speed of tenant check-in from enquiry.

About miiCard

miiCard is a consumer centric global online identity service (IDaaS) platform that establishes true trust online by guaranteeing an individual’s identity to the level of an offline photo ID check, completely online and in just minutes. miiCard helps businesses eliminate fraud, reduce manual processing costs, and prevent high rates of dropout when offline identity checks are required. A member-driven service, based on the principles of Bring Your Own Identity, miiCard empowers consumers to proactively manage their digital identity, build trust online, and trade and transact with confidence. miiCard is available in ten countries and can verify over 350 million people today.







Related Venture Capital Press Releases