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Latest Integrated Marketing Communications Plan News

Spectrum Housing Group steps up and stands out for 12th successful residents
Through a series of presentations, attendees heard about how resident leadership at Spectrum is shaping services and improvement plans and also enjoyed a range of free personal development workshops. The seminar, titled 'Stepping Up and Standing …
Read more on 24dash (press release)

CMOs 'enjoying more influence in the boardroom'
To achieve this, 94 per cent of CMOs plan to implement predictive analytics platforms, while a further 89 per cent will seek to improve the company's customer relationship management strategy. … John Kennedy, vice-president of marketing of global …
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Latest Integrated Marketing Communications Plan,Blog News

Book Marketing from Prison: How to Sell Books While Incarcerated
It is presented with the hope of helping those inside prison in marketing their books, and to enlighten regular book authors of how good they really have it. … These provide tools for website integration and statistics tracking on all emails sent …
Read more on Seattle Post Intelligencer (blog)

MDG Advertising Selected to Brand a New Concept in Age Management and
The agency is currently working on an ongoing content strategy, as well as media buying and planning, and additional brand development for their proprietary products and services. Dr. Bloom and the biostation team … MDG Advertising is an award …
Read more on SYS-CON Media (press release)

CEO 3.0: What Microsoft's Partners Want from Satya Nadella
I know him well and I know he will do a great job for Microsoft as he is a seasoned, world-class technology leader," wrote John Chambers, Cisco Systems Inc. chairman and CEO, in a blog post. "I trust him and I know he instills trust in his customers …
Read more on Redmond Channel Partner

PR 101 – Effective Marketing Communications for the Automation Industry, ISA Marketing Webinar

Walt Boyes presents a totally revised and updated version of PR101, his very popular Marketing Communications Master Class. This webinar is for both newbies …
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“For more information on how to grow you business with the help of new web tools, applications and software Go To http://www.video.trygoldmail.com http://www…

Innovative water sector communications practice to be launched

Innovative water sector communications practice to be launched
A member of the Water Environment Federation (WEF) and serving on the Executive Committee for their Technical Exhibition and Conference (WEFTEC) Innovation Pavilion, Roa regularly contributes to the BlueTech Research blog; authors her own blog, … Inc …
Read more on Water World

Turkey: The Fakir vs. the Pharaoh
… more than five hundred fee-paying schools in one hundred countries (including the United States), along with banks, hospitals, media groups, and a business association, Tuskon, which has spearheaded the Turkish penetration of new markets, notably …
Read more on The New York Review of Books (blog)

The University of Southern California Standardizes Capital Project Management Information and Communications Tracking with e


Ft. Lauderdale, FL (PRWEB) March 13, 2012

eBuilder, the number one provider of integrated capital program and project management software to colleges and universities, announced today that The University of Southern California has selected eBuilder Enterprise to standardize their capital project planning, design, and construction processes. USC will leverage eBuilder Enterprises flexibility, easeofuse and deep module integration to enable a phased rollout to their construction management teams. By phasing the rollout, USC will quickly realize the benefits of consistent project communications, process management, and project controls while maintaining team productivity.

USCs Capital Construction Development, Facilities Management and Real Estate Teams are responsible for managing over 400 projects a year ranging from small renovations to major capital projects managed by a team of 30 project managers with a substantial annual capital project budget. The team required a system that would help them enable more methodical cost controls, as well as provide better visibility into project costs for the universitys administrators.

USC is standardizing business processes across their entire capital projects portfolio so they can be codified into eBuilder to reduce risk. As a result, eBuilder Enterprise will allow USCs Capital Construction Development, Facilities Management and Real Estate Teams to establish consistent and measurable business processes that can be refined as USCs requirements evolve. eBuilder will also serve as the collaboration and communications hub to ensure all projectrelated information is stored in a safe, easily accessible, and auditable database.

USC will also use eBuilder Enterprises Planning Module to help the University develop, prioritize and approve new capital plans. This module tracks the evolution of their capital plans, ensuring the team has complete visibility and supporting documentation for each change as it occurs. The eBuilder Enterprise Planning Module centralizes all information related to the capital plan, including design information, topographical studies, feasibility studies, and more. The builtin integration between eBuilders Cost and Planning modules enables USCs Capital Construction Development, Facilities Management and Real Estate Teams to leverage past project cost information, and use this data to develop more accurate estimates.

With nearly half of the top 10 Universities, as ranked by US News & World Report, already using e Builder, the addition of another leading higher education institution builds upon our commitment to deliver best demonstrated practices that produce real results says Jonathan Antevy, CEO of eBuilder, Inc.

About USC

The University of Southern California is one of the worlds leading private research universities. An anchor institution in Los Angeles, a global center for arts, technology and international trade, USC enrolls more international students than any other U.S. university and offers extensive opportunities for internships and study abroad. With a strong tradition of integrating liberal and professional education, USC fosters a vibrant culture of public service and encourages students to cross academic as well as geographic boundaries in their pursuit of knowledge.

About eBuilder

eBuilder is the leading provider of integrated capital program management software and construction management software for top facility owners and the companies that act on their behalf. The companys flagship product, eBuilder Enterprise, improves capital project execution, resulting in increased productivity and quality, reduced cost, and faster project delivery. Since 1995, eBuilders technology leadership and construction industry focus has provided thousands of global companies, government agencies, and healthcare and educational institutions managing billions of dollars in capital programs with solutions to improve the plan, build, and operate lifecycle. The company is privately held and headquartered in Fort Lauderdale, Florida. For more information, visit http://www.e-builder.net/.





Related Project Executive Press Releases

Latest Integrated Marketing Communications Plan News

Everyday Health Expands Sales Organization & Integrated Offerings
NEW YORK, May 25, 2012 /PRNewswire/ — Everyday Health, Inc., the leading provider of online health solutions for consumers, professionals and marketers, expands its sales organization with the promotions of two long-time executives and the addition of …
Read more on PR Newswire (press release)

Marketing Firm The Utmost Group Launches New Website and Blog
The Utmost Group, a Midwest-based branding, marketing and integrated marketing communications (IMC) firm, has introduced its new website and blog. The website details the group's nontraditional methodologies for brand discovery and alignment, …
Read more on PR Web (press release)

Latest Integrated Marketing Communications Plan News

AT&T Expands Mobile Marketing Portfolio to Address Growing Demand from Small
DALLAS, May 2, 2012 /PRNewswire via COMTEX/ — In order to meet the growing customer demand for integrated marketing solutions, AT&T* is extending Mobile Barcode Services to its small business customers. According to the recent AT&T Mobile Marketing …
Read more on MarketWatch (press release)

Public Relations/marketing Manager
… maintenance and leadership of Interfaith's communication strategy emphasizing marketing and public relations for the entire organization. Develops and implements an integrated strategic communications plan to advance Interfaith's brand identity, …
Read more on Woodlands Online, LLC

Integrating Public Relations Into Your Small Business Marketing Plan
With today's world of ever-increasing connectivity and ease of communication, launching a public relations effort with an online marketing effort is no longer out of reach for small businesses. It does take time and a bit of resources, but you don't …
Read more on ClickZ

Latest Integrated Marketing Communications Plan News

IMC expects outstanding High Point Market
Guiding this cross-marketing strategy, IMC recently concluded its "Blueprint" initiative – an extensive research study that will serve as the basis for the company's five-year plan and will help maximize market commerce in both High Point and Las Vegas …
Read more on Casual Living

Unify your marketing and advertising communications for maximum effect
According to Rochelle Reiter, agency principal at Orange Label Art + Advertising, “It is the coordination and integration of all of a company's advertising and marketing communications into a cohesive plan that maximizes the impact on customers and …
Read more on Smart Business Network

PGI-USA Adds Four New Staff Members
Previously, she worked in integrated marketing at both ABC and CBS. Tropila will plan, develop and execute all trade and consumer public relations programs to support PGI's key objectives and communicate key platinum messaging to consumer and trade …
Read more on Rapaport

Integrated Marketing Communications (IMC) SWOT Analysis for Honda Insight

Integrated Marketing Communications (IMC) SWOT Analysis for Honda Insight

This is a clip of a client presentation of a complete Integrated Marketing Communications (IMC) plan for the Honda Insight (Hybrid). Four Honda representatives were in attendance. This project was conducted in a cap stone class at San Diego State University in Fall of 2009 For more information and great additional content about this project or for great similar content, visit: www.mrobertsonline.wordpress.com But, in short: Problem Statement: The Honda Insight was re-released in 2010 and failed to reach projected sales. Due to the lack of awareness among the Generation Y market, the ADS Agency has created an integrated marketing plan to effectively market to SDSU students. Objectives: (1) Determine and implement an effective integrated marketing communications plan to reach and to influence purchase consideration of the Honda Insight among members of generation Y. (2) Identify key attributes that are most likely to influence the generation Y purchase decision: styling, technology, pricing, green aspect, cool factor, etc. (3) Measure the importance and relevancy of a fuel-efficient hybrid within the generation Y market, and specifically the impact of the Insight within the Honda brand.

Mak2 Integrated Marketing Communication Plan Assignemnt

Mitchell Singh presents Mak2(Katie Blackford,Kasia Lomanska,Amy Date-Beadon) assignment.
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