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(PRWEB) May 26, 2013
Global leader of investment networks, Angel Investment Network, is now offering practical and helpful tips to assist small businesses and start-ups. These tips outline practical and effective methods to bootstrap the business make it more investable. These tips are especially helpful to start-ups with limited funds and provide guidance on clever methods of bootstrapping that attract the attention of venture capitalists and angel investors.
As a leading online community for angel investors and start-ups, Angel Investment Network highlights different methods and techniques to bootstrap start-ups and make their companies more attractive to inventors via advice on their websites, news and blog sections. The blog is predominantly focusing on unique, practical, and effective tips to strengthen new businesses all over the world. Apart from offering tips on finding angel investment, the blog is also offering links to different websites that provide more information on specific methods and techniques to help assist entrepreneurs.
The popular community is aimed at start-ups anywhere in the world as they face similar challenges, that of limited funding. Angel Investment Network is highlighting the fact that most start-ups and small businesses do not have adequate funds to fund their companies like their established counterparts. However, with the right methods, angel investors and venture capitalists could take an interest in new companies, provided that they have the passion, vision, focus, resourcefulness as well as dedication to become prosperous in the long term.
Angel Investment Network is encouraging start-ups to perform as much research as possible to maximize chances of success in any venture. For example, the blog is suggesting start-ups to conduct surveys and customer reviews to determine the level of interest generated for a specific product or a service and how much they are likely to pay for it. Approaching industry experts and asking for favors from friends and family are other ways to raise capital for start-ups. Other small yet significant methods to create a buzz about new business ventures include setting up a website, crowd funding, social media and video, such as recording a demonstration video of services of products to feature on the website.
The site is also offering helpful advice on hiring the right core team, developing a solid marketing strategy, networking with peers, and building partnerships with distributors, clients, and third parties were also highlighted by the latest blog featured on the Angel Investment Network website.
The largest online network of investors and businesses worldwide, Angel Investment Network has a member count of over 350,000 worldwide. With over thirty networks spread in over eighty countries across Asia, Europe, North America, South America, Africa, and Australasia. Angel Investment Network allows investors from all over the world to work with start-ups and promising businesses on a local, national, and international scale.
Get the latest news about Angel Investment at http://www.angelinvestmentnetwork.net
New York, NY (PRWEB) March 15, 2013
Pricing Engine, http://www.pricingengine.com, today announced the launch of an easy-to-use but powerful platform for online advertising that levels the playing field for small business owners looking to significantly improve the performance of their ad dollars. The Pricing Engine platform is available now for optimizing multichannel search marketing campaigns, with tools for display media, social media advertising and e-commerce coming later this year.
Pricing Engine was founded by CEO Jeremy Kagan, formerly a Vice President with the Global Digital Business of Sony Music Entertainment, and Vice President of Strategy at digital agency Publicis Modem, and Chief Technology Officer Yagmur Coker, former Lead Technologist for The Knot. Kagan, also a long-time adjunct professor of digital marketing at Columbia Business School, recognized the need for a simple tool for the smaller advertiser after years of consulting and agency work with clients of all sizes.
“The vast majority of small business owners are either too busy running their operations to effectively manage their online advertising campaigns, or can’t afford optimization platforms used by the Fortune 500 – or both,” said Kagan. “Because of this, we saw a clear need in the marketplace for a solution that allows small businesses to improve their ad performance in a simple, efficient and unified manner. Pricing Engine gives small business owners a decided edge in terms of their ability to get more sales and leads through digital advertising.”
Pricing Engine is a game-changer for small business owners lacking the time, resources or expertise to improve their search marketing and digital advertising performance. It uses patent-pending, data-based algorithms and predictive analytics to provide recommendations in plain English – not ad tech jargon – on what works, what doesn’t and how to improve.
Pricing Engine’s benchmarks are based on anonymous data crowd-sourced from peer businesses via advertising channels like Google and Microsoft. It compares a business’s ad performance against peers based on a number of user-selected parameters such as type of business, industry, geography and advertising budget. Pricing Engine provides a letter grade of performance in key areas, as well as recommended improvements – including use of keywords and ad copy – and critically, the estimated dollar value of an improvement in terms of sales or leads. Diagnostic tools designed for different business types ensure common mistakes are quickly identified and fixed.
Pricing Engine employs machine learning to refine and improve results. The system gets “smarter” over time based on the volume of data available, and on campaign performance across the various combinations of selection criteria.
During its beta period, the company has signed up hundreds of small business owners who have used the system and suggested enhancements. To accelerate the process, Pricing Engine is working with resellers in a number of industries to reach small businesses. To date it has signed reseller partners with access to more than 500,000 U.S. small business owners and will be rolling out the system with its partners across the country in the coming months.
Now Pricing Engine is being released to the general public, with a powerful yet simple dashboard that allows users to both create and manage search campaigns simultaneously across Google, Yahoo and Bing. Campaigns can be created once and deployed everywhere with changes to improve performance pushed out to all channels at the same time – making management easy and fast.
Over the next few months, enhancements will be added to the Pricing Engine platform for display advertising (Google Display and LiveIntent, among other channels), social media marketing (Facebook, LinkedIn, and others) and e-commerce (Amazon Product Ads and Google Shopping, among other channels).
About Pricing Engine
Pricing Engine is the first solution that provides small business owners access to a single, easy-to-use platform that lets them optimize their investment in online advertising across various channels without being digital media experts or expending resources they don’t have. Its “report card” feature assigns a letter grade on ad performance, based on benchmarking using variables like geography, type of business and budget, and tells users in plain English how they can improve their results. Pricing Engine’s patent-pending, powerful algorithm-based predictive analytics continually refine and improve ad performance. Now available to optimize search advertising campaigns for small businesses, the platform will soon be expanded to include tools for improving display advertising, social media marketing and e-commerce results as well. For more information, visit http://www.pricingengine.com.
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Los Angeles, CA (PRWEB) January 17, 2014
A rapidly growing number of start-up and expanding business owners are skipping traditional bank loans and venture capitalists for a faster and cheaper financing alternative, called the EB5 Visa Direct Investment program. “This direct or stand-alone program is literally on fire,” said Bernard Wolfsdorf of Wolfsdorf Immigration Law.
It connects wealthy overseas investors who want a green card with regional business owners who need money to grow and expand. Southern California CEO Magazine talked with leading Securities and immigration attorneys and investment consultants about this hot new trend at a recent EB5 Summit in Los Angeles.
The EB5 Visa Investment program was created by Congress in 1990 to stimulate U.S. economic growth by job creation through capital investment by foreign investors. An investment made by an immigrant must create at least 10 new American jobs over a period of at least two years. If successful, the investor receives their permanent green card. The U.S. Citizenship and Immigration Services sets aside up to 10,000 visas for immigrants willing to invest at least $ 500,000 or more to create these new jobs in American businesses.
Almost all EB5 investment has been in massive Regional Center Projects which involve hundreds of foreign investors and scores of millions of dollars. The projects have been complicated, and it has been difficult to determine how many American jobs each foreign investor has created. Many of the investors have also profited little or lost money. But, that has changed over the last year.
“More investors are finally realizing that there is opportunity with direct investment, “said Brian Su of the Artisan Business Group. Su primarily helps U.S. companies connect with cash-flush investors in China who want more control on the projects they back, but, they don’t necessarily seek as much equity in the business as a venture capitalist would likely demand.
As long as the project is very strong and the business is good, Su’s investors are willing to risk their money. “They’re not looking for tremendous returns,” Su said. “They’re just looking for legal residency through the EB5 program.”
The pool of investors has also quickly expanded from China, to include entrepreneurs from Brazil, Chile, India, Korea, South Africa and Vietnam. Up to 20% of all EB5 investment now directly benefits the little guy.
“The smaller business that’s looking to add 10 or 20 or 30 people onto their payroll, they can tap into this financing source, and the cost of doing so is less than half of the cost of big projects. So, it’s something the smaller business can afford in order to enlarge their business or start their business from a dead stop,” said Michael Michael Homeier of Homeier and Law. “It’s very exciting.”
The EB5 Visa Direct Investment program can also help small business get cash fast and with less hassle than standard bank loans or venture capital deals.
“This is the big winner,” said immigration attorney Bernard Wolfsdorf. “We’re talking two to three months. That’s how quickly the money can flow in to the job creating enterprise. You don’t have all this massive apparatus, and complicated framework. You basically put together a business plan. You outline the structure. You show where it’s going to go. You raise the money and the money starts coming in within months.”
The EB5 Visa Direct Investment program has also become powerful economic stimulus tool for Southern California cities and counties.
“Jobs create jobs,” said Kevin Wright of Wright Johnson, LLC. The EB5 program consultant said investors bring capital into a county or city. That creates more jobs, which creates more tax revenue, which creates more direct and indirect jobs, and in turn, more tax revenue. “So, it really helps to perpetuate an entire community through these investments,” Wright said.
The EB5 Visa Direct Investment program is a real opportunity for a lot of U.S. businesses and local governments to get back on their feet, said immigration attorney Michael Homeier. Businesses are struggling to get capital, and there is a huge wave of wealthy people overseas willing to put their money at risk on a U.S. business to create jobs and to get a green card. “That’s a perfect storm,” he said.
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Palo Alto, CA (PRWEB) January 16, 2014
WePay, the payments company behind platform businesses, announced today $ 15 million in Series C financing. The company will use the funds to accelerate its growth through further investments in its payments API product and international expansion. Revenue from WePay’s payments API has grown over 600% in the last year, and the company has over 300 platform partners. In addition, today the company is announcing its plans to discontinue its direct-to-consumer offering in order to focus exclusively on its payments API built specifically for platform businesses such as online marketplaces, crowdfunding sites and small business software.
This round of financing was led by financial services and payments pioneer Phil Purcell of Continental Investors, co-founder of the Discover Card and former CEO of Morgan Stanley. Continental Investors has investments in several notable financial services companies, including the leading mobile payment and loyalty company, LevelUp. Paul Purcell will represent Continental on the WePay board.
A number of top technology and payments experts also participated, including:
Max Levchin, founder & former CTO of PayPal
Maynard Webb (Chairman of Yahoo!, board member of Salesforce, former COO of eBay, and former CEO of LiveOps), through the Webb Investment Network (WIN), his early-stage venture capital firm
Angel investor Raymond Tonsing
All existing institutional investors, including Highland Capital Partners, August Capital and Ignition Partners, participated in this round. This round brings WePay’s total financing to $ 35 million.
“Platform businesses like online marketplaces, crowdfunding sites and small business software are the most exciting segment of ecommerce today,” said Paul Purcell of Continental. “WePay’s focus here, coupled with their ability to give these platforms a payment solution that offers both flexibility and protection from fraud and compliance risk, is a recipe for success.”
“We are thrilled to welcome Continental to the WePay family. The team’s depth of operating and investment experience with later stage companies, payments, financial services and the public markets will be invaluable to WePay as we grow,” said Bill Clerico, CEO of WePay.
Unlike general-purpose payment APIs and processors, WePay is uniquely focused on serving platform businesses such as online marketplaces, crowdfunding sites and small business software. WePay gives these platforms the flexibility they need to design new commerce experiences while still protecting them from the burdens of fraud and compliance. WePay’s proprietary VedaTM social risk engine underpins its API and is honed to understand the platform’s users.
About WePay
The WePay® payment API is built specifically for platform businesses like marketplaces, crowdfunding sites and small business software. These platforms are empowering millions of users worldwide to unlock all kinds of creative commerce. Through its proprietary VedaTM social risk engine, WePay gives platforms a flexible payment API that provides a great user experience while still taking on all their fraud risk and compliance burdens.
WePay has processed transactions for more than 250,000 customers and over 300 partners. Platform businesses such as GoFundMe, HoneyFund, CustomMade, Care.com and LessAccounting have chosen WePay’s API to handle their payments. The company’s customer service team won the 2013 Gold Stevie Award for its outstanding work with customers. For more information visit http://www.wepay.com.
About Continental Investors
Continental Investors is a private equity firm founded in 2006 by Phil Purcell. Continental invests in private companies primarily in the financial service industry and in consumer businesses where the Internet is important. Continental Investors are a strategic source of capital and look for opportunities where their industry experience and relationships can benefit management and other private investors. Prior to Continental, Phil was Chairman and Chief Executive Officer of Dean Witter, Discover & Co. from 1986 until they acquired Morgan Stanley Group Inc. in 1997. He then served as Chairman and Chief Executive Officer of Morgan Stanley until his retirement in 2005. Paul Purcell has nearly15 years of experience deploying capital in public and private markets for financial services and payments companies.
WePay is a registered trademark, and Veda is a trademark, of WePay, Inc.
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