Latest Strategy Business,Blog News

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Building the Best Brand Strategy
Brand-Positioning-Strategy.jpg With companies across industries expanding their reach to the social and mobile sphere, brands are feeling the increasing pressure to hop on the bandwagon. From forming a Twitter presence, to creating a mobile application …
Read more on 1to1 Media (blog)

First Cup: Wednesday
Accountability's necessary, but appeasing the torch-and-pitchfork crowd only offers short-term relief unless it's followed up with a thoughtfully articulated strategy. I'm not sure …. If management believes a guy is its guy, that business should be …
Read more on ESPN (blog)

Saving mom-&-pop solar
If you wanted to slap panels on your roof, you hunted around for a local installer. And while that's still the way it works in much of the country, big players like SolarCity and Vivint are changing the business. Armed with nationwide marketing …
Read more on San Francisco Chronicle (blog)

The Keys to Leadership: Your Brain and My Grandmother

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The Keys to Leadership: Your Brain and My Grandmother
Research cited by David Rock in strategy+business in 2009 shows that the brain processes social pain in similar ways to physical pain. A psychologically stressful workplace can kill productivity, creative problem solving, and innovative thinking …
Read more on strategy+business (blog)

New year's resolutions: a manifesto for sustainability
A world in which the ultimate competitive advantage stems from creating both value for business and value for society by reconnecting strategy to delivering social progress. A world in which intuitive right brain meets analytical left brain, both to …
Read more on The Guardian (blog)

Globe Business EIF speaker Martha Rogers: “Share of customers should be your …
Bringing her expertise for the first time in the country, distinguished authority on customer-focused relationship management strategies Martha Rogers, Ph.D., was invited by Globe Business – Enterprise Group to be one of its keynote speakers during its …
Read more on Tempo (blog)