Book by STEIN ALEX, SMITH MICHAEL F, STEIN LES
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Business Strategy MGT 4800J Spiral bound softcover
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Praise for Connected CRM “Many books explore the subject of CRM. In this book the ‘m’ is for Marketing and David’s seasoned perspective indeed makes it a capital ‘M.’ Taking core direct response marketing techniques and moving beyond the simple use of data and analytics, he explores how today’s marketers can leverage advances in technology to create successful customer-centric business strategies.”
—Ted Ward, VP of Marketing, GEICO “A must-read for CMOs, and more import
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100 Blank, Extra Large, Tear-Out Canvases Give You More Space to Brainstorm and Strategize Millions of people use the Business Model Canvas and the Value Proposition Canvas to clearly understand customers, create better products, and grow businesses. This supplement to the bestselling books, Business Model Generation and Value Proposition Design gives you more space to scribble, brainstorm, and move sticky notes—with 50 blank, extra-large, tear-out Business Model Canvases (15” x 11” or 38c
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Over the last 25 years, Geoffrey Moore has established himself as one of the most influential high-tech advisors in the world―once prompting Conan O’Brien to ask “Who is Geoffrey Moore and why is he more famous than me?”
Following up on the ferociously innovative ESCAPE VELOCITY, which served as the basis for Moore’s consulting work to such companies as Salesforce, Microsoft, and Intel, ZONE TO WIN serves as the companion playbook for his landmark guide, offering a p
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This book constitutes the proceedings of the 14th International Conference on Smart Homes and Health Telematics, ICOST 2016, held in Wuhan, China, in May 2016.
The 39 regular papers, 5 short papers and 1 poster paper included in this volume were carefully reviewed and selected from 83 submissions. They were organized in topical sections named: smart homes, smart urban spaces and new assistive living space concepts in the smart city; e-health for future smart cities; context awareness and
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Recent years have seen numerous books about the looming threat posed to Western society by biological and chemical terrorism, by narcoterrorists, and by the unpredictable leaders of rogue nations. Some of these works have been alarmist. Some have been sensible and measured. But none has been by Loch Johnson. Johnson, author of the acclaimed Secret Agencies and “an experienced overseer of intelligence” (Foreign Affairs), here examines the present state and future challenges of American strategic
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Combining quality and user-friendliness with rigor and relevance, Frank T. Rothaermel synthesizes theory, empirical research, and practical applications in a breakthrough new text designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. This new textbook, written with a single, strong voice, weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach st
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“Real Estate Investing: How to Flip a House as a Real Estate Investor” teaches those interested in investing in real estate how to get started wholesaling houses for quick cash profits. Topics covered include Investor Objectives, Building Your Team, Finding Wholesale Buyers, Finding Motivated Sellers, Finding Wholesale Properties, Deal Analysis, Negotiating With Sellers and Buyers, Making Offers, Contract Clauses, Marketing Your Deals, and Closings and Getting Paid. If you want to flip a house o
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The Fourteenth Edition of Real Estate Finance and Investments prepares students to understand the risks and rewards associated with investing in and financing both residential and commercial real estate. Concepts and techniques included in the chapters and problem sets are used in many careers related to real estate. The material in this edition is also relevant to individuals who want to better understand real estate for their own personal investment and financing decisions. The Fourteenth Ed
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Canadair CL-600-2D24 Regional Jet CRJ-900 NextGen, Eurowings, Poznań – Ławica (POZ / EPPO)
Image by KrzysztofTe Foto Blog
reg.: D-ACNX