Understanding Your Users, Second Edition: A Practical Guide to User Research Methods (Interactive Technologies)

Understanding Your Users, Second Edition: A Practical Guide to User Research Methods (Interactive Technologies)

Understanding Your Users, Second Edition: A Practical Guide to User Research Methods (Interactive Technologies)

This new and completely updated edition is a comprehensive, easy-to-read, “how-to” guide on user research methods. You’ll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you’ll understand how to prepare for and conduct the activity, as well as analyze and present the

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