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Book: The Man Who Sold America

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5 Ways to Accelerate Your Digital Business Strategy
As boundaries between the physical and virtual worlds continue to blur, every business today needs to be a digital business. An effective digital business strategy leverages technology in all aspects of the business to create fundamentally new business …
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Jim Colon, Toyota's VP of African American Business Strategy is leaving the
In a statement issued by Toyota, Jim Colon, Vice President, African American Business Strategy, North America has announced his intention to retire in March. Colon departs as one of highest-ranking and influential executives in the auto industry. “Jim …
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Should Business Strategy And Marketing Strategy Sleep In Separate Beds?
“Marketing strategy and business strategy effectively coexist as interdependent forces,” says Michael Houston, CEO Grey North America. “One cannot be sustained without the other. Both must pivot off a real or perceived consumer need. However, they may …
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