Latest The Academy Of Business Strategy News

UF trying to lasso online learning
Close to 70 percent of the academic affairs officers at those universities and colleges said online education is critical to their long-term strategy, the survey of 2,800 colleges and universities reported. The four universities that make up Unizin …
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Nine Global Media Industry Professionals Join Singapore Media Festival
A qualified Chartered Accountant and Strategy Consultant by background, he started his career with PricewaterhouseCoopers' Entertainment & Media group and worked with them in London, Hong Kong and Tokyo. "The Singapore Media Festival … Man Shu Sum …
Read more on PR Newswire (press release)

Ana Weber, Best-Selling “360 Degrees of Success” Author & Renowned
Weber, whose passionate and powerful approach to life and business is vividly illustrated across her 17 books — including the best-selling “The Money Flow”, which was named the best business motivational book of 2013 by USA Books, and the best …
Read more on Virtual-Strategy Magazine (press release)

Local 3D firm develops printer-based curriculum

Local 3D firm develops printer-based curriculum
The curriculum is also part of a new business strategy for eight-employee 3D Parts, which launched in early 2013. The company is giving away printers today, but it will eventually sell them. Machine sales will likely break even, Brand hopes. But …
Read more on Indianapolis Business Journal

Aviation giant Singapore Technologies snaps up San Antonio area company
Singapore Technologies Engineering Ltd., operator of a major aircraft repair center in San Antonio, has purchased New Braunfels-based flight school Aviation Academy of America Inc. for $ 811,000 in an expansion of its pilot-training business, the …
Read more on San Antonio Business Journal (blog)

Starting With Marketing Academy Week Two

Dean Holland’s Starting With Marketing Academy presents a 6 week crash course on Online Marketing for Newbies.

Week Two in Dean Holland’s Starting With Marketing Academy was uploaded last week in the form of 5 short web videos. This week’s topic: “Social Slaughter”. While couched in warlike metaphor, the idea is that the Web 2.0 methods of communication are great tools to grow business.

From the description of the week’s topic :”Prepare to learn about social media …. What it is, where to use it and the CORRECT way to use it.”

So this new, more casual form of communication and sharing like interests, hobbies, family and friends presents itself in several ways: Twitter, Blogs, MySpace and Facebook (arguably there are more such as LinkedIn but Dean focused on two of the best).

Twitter, the quaint online / phone texting communication program has exploded in popularity and Dean notes the ability to build relationships through Twitter traffic. After creating my Twitter account I had 10 followers (Twitter account holders who want to keep up with my postings). Some were classmates, others “spammers” or whatever they call sales zombies greeting you with a hard core sales pitch in their first introduction to you.

Emphasized strongly in class lesson videos was the concept of “marketing not selling” and how much tweeting of directly blatant business solicitation might just lose you a follower.

The second social networking tool Dean recommends is the blog. During Week One we procured web hosting and then were given instruction on setting up a blog, in most cases using our names as domain names. The blog is the beginning of branding, communicating with followers and presenting expert commentary that provides valuable insight, opinion and expertise.

Dean also presented some bonus video–three clips from Perry Belcher on building Twitter traffic.

In summary, social networking, social marketing and the ability to perform a “social slaughter” in using Twitter, blogging and other social media to promote making money online is a must -have tool in one’s success kit in Starting with Marketing.

Ralph Altman
Computer Geek, Entrepreneur

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Latest The Academy Of Business Strategy News

VEX robotics teams practice for world championships
No big big company sponsors, no professional engineers “helping,” and just one student or adult “mentor” permitted. Pembroke Academy hosted a scrimmage Saturday for the 10 New Hampshire VEX … While there were only four students working on robots and …
Read more on The Union Leader

New study ties anger to low blood sugar
Business · Sports · Health & Wellness · Technology · National · International · Science · Life · People · Food & Recipes … “We need glucose for self-control,” said Bushman, lead author of the study, which was released yesterday in the Proceedings of …
Read more on Fort Frances Times

Chris Wilford is the Conservative candidate for Mayor of Tower Hamlets
We are privileged to live here as we go about our business amidst the hustle and bustle of one of the world's great cities. “Yet there … I want to see more transparency; more pothole repairs; cleaner streets; proper and meaningful consultation on …
Read more on Conservative Home

All-Star Pitchers Will Hate Instant Replay, According To New Research From …

All-Star Pitchers Will Hate Instant Replay, According To New Research From
"All-Star pitchers should thank their lucky stars that instant reply does not cover ball-strike calls this year," said Professor Jerry Kim, assistant professor at Columbia Business School and author of the research. "Our empirical evidence proves that …
Read more on SYS-CON Media (press release)

Former Boeing exec tapped as MAT president
Fletcher holds a Bachelor of Engineering degree from the U.S. Military Academy at West Point, earned a Master of Science in Systems Management from the University of Southern California, and received a Master of Arts in National Resource Strategy from …
Read more on Washington Technology

Latest The Academy Of Business Strategy News

QTS Realty Trust Inc.: QTS COO Jim Reinhart to Chair Blueprint Virginia's
Blueprint Virginia , facilitated by the Virginia Chamber of Commerce, is a comprehensive effort to provide business leadership direction and long-range economic development planning for Virginia . Blueprint Virginia is a yearlong statewide initiative …
Read more on The Wall Street Transcript

Events Calendar
Family of Woman Film Festival continues at Sun Valley Opera House: 11 a.m., filmmaker Jeremy Teicher presents his Student Academy Award nominated film, “This Is Us,” which inspired his feature-length drama (free); 3 p.m., showing of “Tall as the … of …
Read more on Twin Falls Times-News

QTS COO Jim Reinhart to Chair Blueprint Virginia's Technology, Innovation and
His professional experience also includes managerial roles at Capital One and Hewlett-Packard. Blueprint Virginia, facilitated by the Virginia Chamber of Commerce, is a comprehensive effort to provide business leadership direction and long-range …
Read more on Wall Street Journal

Home Entertainment Basks in the Glow of Awards Season

Home Entertainment Basks in the Glow of Awards Season
Vincent Marcais, EVP of worldwide marketing for 20th Century Fox Home Entertainment, noted the multiple plaudits for 12 Years a Slave, including a Golden Globe for Best Picture, Drama, and a Best Picture Oscar nom, among its nine Academy Award …
Read more on Home Media Magazine

Best Classes For Biglaw
I think we've all noticed how invested the legal academy is in telling us that they produce “practice ready” graduates. But there is scant research on what actually makes one “practice … Business strategy. “Leadership.” That's classroom teaching, but …
Read more on Above the Law

Horizon waltzes off with Viennese science

Horizon waltzes off with Viennese science
The new deal is with Austrian company Haplogen, which was founded in 2010 as a spin-out of CeMM, the Research Centre for Molecular Medicine of the Austrian Academy of Sciences. Under the agreement customers can now access, directly … The addition of …
Read more on Business Weekly

Art Studio and Academy of Creative Arts Open in Burlington, MA
He started his career in consulting with Deloitte and has been doing strategy consulting for about 15 years. After Deloitte, he was involved with a couple of start-up ventures and now heads the CRM strategy business for Cognizant North America and APAC …
Read more on India New England (subscription)

Latest The Academy Of Business Strategy News

Curiosity.com: A Chicago-produced Pandora for the knowledge-hungry
Gabe Vehovsky, Discovery's executive vice president of strategy and emerging business, is betting on Curiosity.com's discovery functionality. He has built a sort of Pandora for education content, a platform that quizzes users on their interests, serves …
Read more on Chicago Tribune

Southern California's Premier Airbrush Tanning Academy Announces Their
America's most renowned hands-on airbrush tanning training center Hollywood Airbrush Tanning Academy has just announced the certification of their most recent student Nicole Barton. Nicole's new business venture "Nikki Bee Airbrush Tanning" is now off …
Read more on Virtual-Strategy Magazine (press release)

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