Latest Business Advertising Ideas News

Handi-Foil Wins Six of Seven Counts in Trademark and False Advertising Lawsuit
"Handi-Foil is gratified that the jury rejected Reynolds' false advertising claim, finding that Handi-Foil's aluminum roll foil products are in fact of comparable quality and strength to Reynolds Wrap® foil," said Handi-Foil Executive Vice President …
Read more on SYS-CON Media (press release)

Seven Indy Entrepreneurs Get Down To Business
3. Is there a way to monetize your idea? Angie's List followed the old-school journalism model of charging subscription and advertising fees. 4. Can you attract and sustain a customer base? I started by knocking on doors. But my first step as chief …
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Your Scale Is Showing
When I started in advertising as a brand strategist, we used to use this expression: “Your strategy is showing.” This statement … of inspiration. By looking for ways to apply your brand's founding mission in the current marketplace, you may find an …
Read more on Forbes

Business ideas served up at IC
Advertising to college students through a scavenger hunt with smartphone clues. An indoor amusement … Students from several central New York campuses pitched their new business ideas to a panel of business people and investors. There was no prize, …
Read more on Press & Sun-Bulletin